Sales Engineer

· Manage sales and marketing activities for Maintenance & Repair consumables, welding consumables and equipment, wear protection, repair and coating products within the assigned territory. · Develop new customers and expand business with existing accounts by identifying maintenance problems, wear-related applications and repair opportunities. · Conduct regular customer/site visits to understand applications, maintenance requirements, operational challenges and potential areas for product introduction. · Develop technically and commercially suitable solutions based on customer requirements and prepare technical proposals, quotations and product recommendations. · Generate new applications and conduct product demonstrations, application trials and field evaluations to support business development. · Conduct technical seminars, product presentations, demonstrations and training programs for customers, distributors and sales teams. · Manage the complete sales cycle, including lead generation, opportunity development, quotation, negotiation, order follow-up, delivery coordination and payment collection. · Develop and maintain strong relationships with maintenance, engineering, production, procurement and management personnel at customer organizations. · Work closely with distributors to develop the market, identify new opportunities, maintain adequate stock levels and improve sales coverage. · Coordinate with the supply center, logistics team and distributors regarding product availability, inventory, order processing, shipment and delivery. · Support the development and training of the local distributor and/or sales force to improve technical and commercial capabilities. · Ensure timely follow-up and collection of outstanding/overdue payments from direct customers and distributors. · Maintain accurate records of customer visits, applications, trials, opportunities, quotations, orders and sales activities. · Prepare and submit regular sales reports, forecasts, opportunity pipelines and market updates within defined timelines. · Monitor competitor activities, pricing, market developments and customer requirements and provide relevant feedback to management. · Ensure technical applications, trial results, procedures and customer success cases are properly documented. · Achieve assigned sales, gross margin, new-customer development and payment-collection targets.