Edge | Creator Partnerships Coordinator | Spanish -Speaking

Do you love Influencer Marketing and Creator Partnerships, and speak fluent Spanish? This will be an exciting role for you! ZURU is on a mission to disrupt industries, challenge the status quo, and catalyse change through radical innovation and advances in automation. This is in play in different pillars of the company: ZURU Toys are re-imagining what it means to play; ZURU Tech is shaping a better future by leading the next building revolution; and ZURU Edge is pioneering new-generation FMCG brands to better serve modern consumers. Founded in 2003 by EY Entrepreneur of the Year and World Entrepreneur Hall of Fame brothers Nick and Mat Mowbray, ZURU has quickly grown to a team of over 5,000 direct and indirect members across more than 30 international locations. One of the largest toy companies in the world, our globally recognised and award-winning brands include Bunch O Balloons, Mini Brands, XSHOT, Rainbocorns, and Smashers. Our global FMCG brands include MONDAY Haircare, Rascals, NOOD, BONKERS, and Gumi Yum Surprise. Position Overview The Creator/Influencer Partnerships Coordinator – Spanish-Speaking will lead influencer and creator collaborations for ZURU Edge brands across Spain and Mexico. You'll drive high-impact partnerships that fuel brand awareness, engagement, and sales. The role is dedicated to building and managing relationships with Spanish-speaking creators, from micro-influencers to large-scale content partners, to deliver authentic, brand-aligned content that resonates with local audiences. You will work closely with the Brand Marketing and Brand Engagement teams to identify, negotiate with, and manage creators who can bring our brands to life across TikTok, Instagram, YouTube, and emerging platforms in the Spanish and Mexican markets. Roles & Responsibilities Creator Sourcing & Onboarding - Identify, vet, and onboard Spanish-speaking creators in Spain and Mexico who fit our brand personalities, audience demographics, and campaign goals. - Build and maintain a strong creator network across Spain and Mexico, from micro to macro influencers, covering a range of platforms and formats. - Negotiate deliverables, usage rights, and contracts in Spanish, working with the legal and procurement teams. Campaign Planning & Execution - Turn brand briefs into creator-specific strategies for the Spanish and Mexican markets, with clear deliverables and timelines. - Work with creators to produce engaging, on-brand Spanish-language content for both organic and paid amplification. - Brief creators in Spanish on brand guidelines, key messages, and creative direction. Adapt the messaging to local culture and leave room for each creator's own voice. Relationship Management - Maintain ongoing relationships with top-performing creators in Spain and Mexico, and turn them into long-term brand advocates. - Foster a professional and collaborative environment where creators feel valued and supported. - Regularly engage with creators' content to build genuine partnerships. Performance & Reporting - Track creator, influencer, and campaign performance metrics, including reach, impressions, engagement, conversions, and ROI. - Deliver post-campaign reports with insights and recommendations for future activations. - Work closely with the India-based influencer team so that all creator campaigns launch on schedule and meet performance expectations. - Monitor Spanish and Mexican social trends, platform algorithm changes, and competitor activity to inform strategy. Team Coaching - Provide daily direction, feedback, and development support to India-based influencer team members. - Partner closely with the India-based Team Lead to coach, mentor, and upskill the team on influencer sourcing, campaign execution, and creator communication best practices. - Provide structured feedback and regular training sessions to raise execution quality and analytical capability in India. - Monitor progress against KPIs and deadlines, and address performance gaps early through coaching or process changes. Cross-Functional Collaboration - Partner with Brand Marketing Managers and the wider Brand Engagement team to align creator campaigns with brand launches and seasonal campaigns in Spain and Mexico. - Collaborate with Social Media Executives and Content Editors to integrate creator content into channel strategies. - Liaise with the Paid Media team to boost high-performing creator content for maximum impact. Skills & Experience - Fluent or native Spanish (written and spoken), plus professional-level English. - A solid understanding of the creator and social media landscape in Spain and/or Mexico, including cultural nuances and local content trends. - Around 1–2 years' experience in influencer marketing, creator partnerships, or social media campaign management. - Strong understanding of TikTok, Instagram, YouTube, and emerging social platforms. - Proven ability to manage multiple projects and stakeholders in a fast-paced environment. - Excellent negotiation, relationship-building, and communication skills. - A data-driven mindset, with the ability to interpret analytics and make informed decisions. - Excellent organisation skills. - Flexibility to work across time zones to connect with creators in Spain and Mexico. WHAT WE OFFER 🌱 Culture for Growth 🧘 Health Benefits 🌎 Global Opportunities 💡 Surrounded by an A-player team 💰 Competitive Remuneration 🍓 Lots of fresh fruit, coffee, pals fridge and more ZURU – Reimagining tomorrow 🚀 #LI-OS1 ZURU may use AI tools to help screen, assess or select applicants.