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Senior Social Media Manager
New Cairo, Al Qāhirah, Egypt · Remote · fulltime_permanent · Marketing
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About the role
Social Media
About the Company:
Our company is a rapidly expanding global brokerage firm providing advanced trading solutions across Forex, CFDs, commodities, indices, and cryptocurrencies. With a solid international presence and a diverse client base spanning multiple regions, we are dedicated to delivering excellence, transparency, and innovation. Our global team operates across key financial markets, empowering traders and partners with world-class technology, competitive conditions, and exceptional support.
Role Overview:
We are hiring a Senior Social Media Manager who has genuinely scaled brands — not maintained them. You will own DB Investing's social media strategy and its day-to-day execution across Instagram, Facebook, TikTok, LinkedIn, X and YouTube. This is a full-ownership role covering strategy, planning, publishing, community, social listening and reporting. Fintech or financial services social media experience is essential.
Key Responsibilities:
- Own the social media strategy across all platforms and translate it into a working monthly content plan with clear objectives per channel.
- Run day-to-day publishing, scheduling, optimisation and community management, and set the standard for what goes out.
- Grow engaged, relevant communities — measured on engagement quality, saves, meaningful comments and sentiment, not vanity follower counts.
- Build platform-native content with design and content teams: short-form video, carousels, market commentary and trader education.
- Own social listening and sentiment tracking; surface insight back to the wider marketing and product teams.
- Handle escalation and crisis response on social with speed and judgement, inside compliance boundaries.
- Set the tone of voice on social for a regulated financial brand — educational and measured, never promising outcomes.
- Work alongside the influencer and partnerships function to make sure creator output and owned social reinforce each other.
- Report monthly on growth, engagement quality, sentiment and social-assisted conversion, with clear recommendations.