Sales/Marketing Coordinator

Your Responsibilities: - Ensure internal coordination serving as a project manager to remove blockers and ensure timely delivery of GTM projects and initiatives - Work with GTM team to produce assets needed to drive engagement and demand - Write, edit, and publish online website content - Manage pipeline of deliverables and ensure on time delivery - holding all participating parties accountable - Ensure all marketing efforts serve to achieve immediate and long-term business goals, identifying and executing improvements for processes, content, and lead generation - Prepare marketing activity reports and metrics for measuring program success - Collaborate cross-functionally with business units, stakeholders - Represent leadership, professionalism, and integrity; address large and small tasks with a hands-on, can-do attitude, and enhance mission and culture - Plan the brand’s appearance in trade shows by identifying, assembling, and coordinating requirements - Enable sales, customer success and partners by developing relevant content and internal documents to help market-facing personnel - Create and execute a content strategy that supports all stages of the buying journey through the channels and formats most wanted by prospects by working closely with the GTM team - Developing clear and crisp positioning to guide messaging and go-to-market content strategies - Repurpose and genericize materials put together for specific prospects to leverage with similar prospects and layer into marketing materials to promote new leads engagement / interest - Create, implement, and refine content to drive awareness and engagement - Support demand generation activities for B2B sales - Deep understanding of various marketing tools and constant curiosity to keep up with the latest marketing trends - Assist with website redevelopment - working closely with Product Marketing and Brand to ensure the continued evolution and optimization of our website with use case and vertical segmentation - Select and manage external agencies — creative & communications— to complement existing skills and meet specific goals and deliver projects on time Requirements: - 5+ years of marketing experience - Previous growth stage startup - Skilled in copywriting, SEO, graphic design, email marketing, social media, and digital marketing - Experienced storyteller - ability to create compelling narratives - Experience developing action plans that hit customer acquisition targets - High level of comfort working in a startup environment:, ambiguous, and an attitude to solving tough problems - Strong decision making skills - Experience managing cross functional projects and managing collaboration - Comfortable managing ever changing priorities - Complex problem solving skills - Bonus points if you have familiarity with the CX market