Product Marketing Manager

Rosh Ha'Ayin, HaMerkaz, Israel · Hybrid · fulltime_permanent

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About the role

Go-to-MarketProduct Marketing

The Role: Own positioning, messaging, go-to-market, and sales enablement for a portfolio of software solutions. Work closely with Product, Sales, Marketing, and Partners to drive clear market differentiation and successful launches. Scope: Fulltime, Fully Employed Model: Hybrid - 4 days in office Location: Central Israel Responsibilities - Define positioning and messaging across industries and personas - Build strong value propositions focused on business impact - Translate product capabilities into clear, simple messaging - Lead go-to-market for launches and major updates - Create sales and partner enablement materials (decks, battlecards, ROI content) - Conduct competitive analysis and support differentiation - Develop analyst-facing narratives - Gather customer insights and build success stories