Performance Marketing Analyst

Campaign Management & Optimization - Monitor and optimize campaigns on a daily basis (not organic, no Google or Meta Ads) - Identify issues and improve performance continuously - Set up and manage tracking, attribution, and campaign structure - Work with pixels, tracking logic, and platform settings - Run A/B tests and performance experimentsData Analysis & Insights - Analyze campaign and user acquisition data to identify trends and opportunities - Build and maintain reports and dashboards (Excel / Google Sheets) - Turn data into actionable insights for growth and optimization - Support decisions on scaling and performance improvementAI & Automation - Use AI tools to improve analysis, reporting, and workflows - Build simple automations to reduce manual work - Continuously look for smarter and faster ways of workingClient Communication - Explain performance results in a clear and simple way - Share insights and actionable recommendations - Build trust through transparency and consistency - Align with clients on goals, KPIs, and expectations - Strong analytical and data-driven mindset (must-have) - Comfortable working with tools, data, and technical setups - Experience in performance marketing / user acquisition is a plus - Interest in or experience with AI tools - Very good English skills (written & spoken) - Proactive, independent, and results-oriented mindset - Strong problem-solving and prioritization skills - Ability to manage multiple campaigns/accounts - Attention to detail and ownership of results