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Field Marketing Specilaist

Denver, New York, Seattle, Los Angeles · On-site · Marketing

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About the role

Lead Generation
*** This is where your organization can create a consistent intro to all of your jobs, creating consistency in voice and messaging across all job posts *** C'est ici que votre organisation peut créer une introduction cohérente à tous vos emplois, en créant une cohérence dans la voix et la messagerie dans tous les postes. Summary: The candidate will be responsible for the design, implementation, and execution of field marketing campaigns. S/he will work closely with marketing managers and the sales team to promote lead generation and create upsell opportunities. Key Responsibilities: - Plan and complete field marketing campaigns after conducting preliminary research - Develop robust knowledge of all product lines/services - Produce various literature, signage, merchandise, and other materials to be used at field marketing events - Maintain relationships with third-party vendors and venues - Negotiate with retailers and other third-party partners on promotional display and merchandise placement - Promote business expansion opportunities to retailers and other merchants through successful field marketing programs - Attend relevant trade shows and events - Monitor industry trends and competitor activities - Manage social media activity surrounding field marketing campaigns - Track expenses in an organized fashion - Report weekly/monthly on the status of field marketing activities - Document and share lead/customer intelligence with sales team. Requirements: - 2+ years experience in marketing or event management with the desire to learn more about Field Marketing. - Organized and efficient, able to develop and execute against a clear plan. - Able to clearly communicate new ideas, products, and campaigns to both internal and external stakeholders. - Team player with ability to be a self starter. - Flexibility to adjust to the dynamic nature of a startup. - Access to automobile for field activities at local customer locations *** Similar to the introduction that can precede all job descriptions, an outro can also be formatted for consistency on all posts *** Semblable à l'introduction qui peut précéder toutes les descriptions de poste, une outro peut également être formatée pour la cohérence sur tous les messages