Paid Media and Partnerships Manager - Germany

Ready to revolutionize healthcare, making it faster and more accessible than ever before? How we started: Founded in 2013 by Dwayne D’Souza, HeliosX was built on a simple but powerful idea: healthcare should be easier to access, faster to receive, and centred around the individual. From day one, we’ve grown without external funding; scaling profitably through technology, disciplined execution, and deep medical expertise. What started as a challenger idea has become one of the most significant healthcare platforms operating globally today. Where we are now: We’ve earned the trust of millions of people worldwide through category-leading products and well-known brands, including MedExpress, Dermatica, ZipHealth, RocketRX, and Levity. A key driver of our success is vertical integration; we operate our own manufacturing and proprietary products, led by in-house medical teams, researchers, and pharmacists at the top of their fields. In 2025, HeliosX treated more than 1.7 million patients globally and reached £781m in revenue, representing +337% year-on-year growth and cementing our position as the clear market leader in the UK. That growth translates into real-world outcomes: our weight-loss treatments helped patients lose 8.5 million kilograms of excess weight in 2025 alone, contributing to an estimated 1,300 fewer cardiac events. This is growth with measurable, life-changing impact at scale. Today, we operate across four international markets, with successful launches in Germany and Canada and continued expansion in the US. We were also recently recognised in the Sunday Times Top 100 fastest-growing tech companies, further validation of both our momentum and our ambition. Where we’re going: 2026 is another significant year for HeliosX. Our ambition is to surpass £1.1bn in revenue, continue expanding thoughtfully into new international markets and broaden our condition and treatment portfolio. As we scale, we're focused on building the technology, operational excellence and clinical capabilities that will support sustainable long-term growth. Joining HeliosX now means helping shape the systems, teams and products that will define the next chapter of digital healthcare. You'll be solving complex problems at pace, working alongside exceptional people and building products that genuinely improve lives at scale. There’s never been a more exciting time to join HeliosX. Come be a part of making our dream of easier and faster healthcare a reality! The Opportunity Own the strategy, execution and scaling of all customer acquisition channels outside of standard Search and Paid Social (Affiliates, Influencer marketing, Native, and Display) to diversify the media mix and drive sustainable, profitable growth for MedExpress in the German market. What you'll do Affiliate Marketing & Partnerships - Manage and scale the MedExpress Germany affiliate program, owning day-to-day relationships with affiliate networks and direct publishers. - Proactively recruit, vet, and onboard high-quality publishers and commercial partners adhering strictly to brand and medical compliance standards. - Negotiate commission structures, CPA payouts, and bespoke incentives to activate dormant partners and reward top-tier performers. Native & Display Advertising - Plan, launch, and optimise Native campaigns (Taboola, Outbrain) and Display advertising networks. - Own bidding strategies, audience targeting, and budget pacing across non-search/non-social channels. - Partner with Creative teams to run rapid A/B testing on advertorial copy, landing pages, and display creative to lift CTR and conversion rates. Influencer Marketing - Deliver end-to-end influencer campaigns across Instagram, TikTok, and YouTube, from sourcing and vetting to contract negotiation. - Collaborate with Brand and Medical teams to produce clear briefs aligned with the German Health Advertising Act (Heilmittelwerbegesetz – HWG) and local regulations. - Track direct ROI, incremental lift, and CAC using robust attribution mechanisms (dedicated UTMs, voucher/promo codes). Performance Analysis & Channel Diversification - Monitor daily channel pacing against rigid CAC, ROAS, and LTV targets. - Deliver weekly and monthly reporting with actionable growth roadmaps. - Continually test emerging media platforms and programmatic opportunities to reduce reliance on core ad networks. What you'll bring to HeliosX Knowledge & Experience: - Hands-on performance marketing experience with a strong focus on Affiliate Marketing, Influencer Management, or Native/Display buying in a fast-paced D2C, e-commerce, or scale-up environment. - Proven track record of managing commercial contracts, commission negotiation, and publisher relations in the DACH region. - Deep understanding of the German digital media ecosystem, consumer behavior, creator landscape, and major publisher networks. - Prior experience with health/telehealth/med-tech compliance (e.g., HWG) is a strong plus. Core Skills & Competencies: - - Languages: Fluency in German (C2) and full professional fluency in English. - Analytical Media Buying: Highly data-driven with practical experience utilising analytics platforms (e.g., Amplitude), affiliate dashboards (e.g., Awin, CJ), and ad management tools. - Commercial Negotiation: Confident negotiator able to structure mutually beneficial CPA/hybrid deals. - Agility & Experimentation: Self-starter mindset geared toward testing unproven channels to unlock new volume. Life at HeliosX At HeliosX, we want to improve healthcare for everyone, and to do this we need a team of brilliant people who share that ambition. We are currently a diverse team of engineers, scientists, clinical researchers, physicians, pharmacists, marketeers, and customer care specialists committed to our mission - but we need more talented folks to join us if we want to achieve our global ambitions! Aside from working with our all-star team, here are some of the other benefits you may be eligible for coming on board: - Generous equity allocations with significant upside potential - Annual leave allowance alongside public holidays - Private health insurance, along with pre-existing condition, dental, and eye care cover - Pension scheme - Enhanced parental leave - Cycle-to-work scheme - Electric car scheme - Free Dermatica and MedExpress products every month, as well as family discounts - Annual home working and L&D allowance - Free Headspace subscription, employee assistance programme, and discounted gym memberships #LI-Hybrid #LI-Senior