Digital Experience Manager

    About the Role As a Digital Experience Manager, your main focus will be to lead interaction with customer support; Guide E-com Leads based on executional plan; and Optimize overall digital performance based on QCP and Global guidelines. This role reports into our Commercial Manager and is based out of Mexico Support Office. A Day in the Life Working at H&M means no two days are ever the same, but a typical day will include the following responsibilities: - Digital commercial customer planning - Translate QCP into daily site activity plan across customer groups, including content publishing (e.g., start page, navigation) - Optimize overall digital performance based on QCP and Global guidelines - Digital experience optimization - Secure full funnel optimization of the holistic digital customer experience on .com and app - Plan analysis of sales performance, web analytics, user behavior and A/B testing to generate hypothesis and identify actions to improve digital sales, profit, brand perception, customer lifetime value, etc. - Review results and conclusions of tests and actions, and share learnings with Sales Market teams and Global functions to continually optimize digital experience, customer journey, and inform Global development roadmap - Continually monitor and optimize delivery, payment & return options and fees to drive overall digital profit growth - Drive implementation of post-purchase strategies, new capabilities and roll-outs - Manage interaction with customer support - Raise incidents with Global / Business Tech - Plan digital execution together with Commercial Manager and Commercial Lead General Information - Guide E-com Leads based on executional plan - Leverage Commercial Business Analyst for analysis and testing  Who You Are:   - Bachelor’s degree in Business, Marketing, Economics, or related field - Deep understanding of digital channel and commercial implications - Leadership capabilities including effective communication skills, the ability to influence, and the drive to see through opportunities - Strong analytical, planning, and communication skills - Excellent communication skills, fluent in English - 5+ years’ experience in eCommerce, preferably in fashion - Experience within ecommerce with understanding of the total digital ecosystem and its synergies - Experience leading cross-functional collaboration and influencing without formal authority  - Advanced proficiency in both English and Spanish. Why You’ll Love Working at H&M  - We value diverse backgrounds, including but not limited to race, ethnicity, gender, age, religion, sexual orientation, and disability - We pride ourselves on being a values-driven organization, guided by our 7 unique values that have been part of our success story for over 75 years - You’ll have access to our Colleague Resource Groups (CRGs) to find community and networking opportunities among colleagues - You’ll be able to express your personal style with our employee discount at H&M, & Other Stories, and COS.