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Bloomon

Brand & Partnerships Coordinator

Amsterdam · Hybrid · Full-time · bloomon

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About the role

Brand StrategyPartnershipsSupply Chain
bloomon is turning the flower industry on its head – for the better. How? By disrupting the traditional supply chain!  We skip the auction and wholesale, to shorten the journey for our flowers.  And we harness technology, brand and innovation to deliver gifts and subscriptions that delight our customers across Europe.   We launched in Amsterdam in 2014, and in 2021 joined forces with Bloom & Wild, the UK's fastest growing ecommerce company (according to the Financial Times).  Our group is backed by top tier investors and is now home to a family of 3 strong brands, Bloom & Wild, bloomon and Bergamotte.  Together, we’ve delivered over 20 million orders (and counting!), making us the largest direct to consumer flower business in Europe.   Our vision is to create the destination for making life a little more thoughtful and beautiful. And we won't stop at flowers and plants. Starting with the Bloom & Wild brand, we're expanding our gifting offering to other categories like cakes, candles and cocktails. This is all part of our ambition to build Europe's #1 direct to consumer gifting destination.    We care wildly about people and our planet. Which is why we’re so proud to be a certified B Corp™ – committed to making long-term positive change for our community, and the world around us.   🛠️ Our Brand & Range Team @ Bloom & Wild Group In our business - because our product is our brand - we have brought together the teams who work on our physical product and brand marketing. We call ourselves Brand & Range and we’re a small core group of six across various functional areas: brand, range, merchandising, and floral design & styling. We are responsible for our global product and brand strategy, and work with teams across the business to bring these to life. The Brand team is very close to the Creative team and we create most content in-house. We use customer insight and creative boldness to build recognisable, standout brand experiences for our customers and constantly challenge ourselves to do better. We collaborate closely with Customer Insight to inform our thinking, with the Commercial & Marketing teams to make sure our plans resonate in their local markets, and with our Digital Product and Design teams on our website and app. We’re passionate about who we are as a brand and we love seeing bloomon grow, so we work at a fast pace, pouring thought and consideration into everything we do. Please note, this role requires fluent Dutch. ⚙️ What you'll be doing: You are the execution engine behind bloomon's brand and partnerships work. You keep partnerships, affiliates and brand campaigns moving day to day, so our senior manager can focus on strategy, relationships and the bigger brand moments. It is a natural mixed marketing role: part partnerships and affiliates, part brand execution.