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Senior Marketing Automation Manager

US · Remote · Full-time · Marketing

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About the role

Marketing AutomationSalesforceProduct Marketing
This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Senior Marketing Automation Manager based in the United States. The Senior Marketing Automation Manager will lead the marketing automation platform, data architecture, and campaign operations supporting demand generation, customer lifecycle, and cross-sell initiatives across a multi-product SaaS portfolio. This role will take ownership of Marketo strategy and its integration with Salesforce, with a particular focus on optimizing and standardizing a recently consolidated platform environment. You will build the scalable audiences, triggers, journeys, personalization, lead routing, and measurement frameworks needed to support customer engagement and multi-product adoption. Working closely with Growth, Product Marketing, Customer Marketing, Sales, RevOps, and data teams, you will turn business priorities into reliable, measurable automation programs. The position combines technical expertise, systems thinking, and people leadership, with responsibility for setting priorities according to business impact. It is an opportunity to strengthen marketing operations and build a scalable automation foundation in a fast-paced, evolving environment.