Paid Social Strategist

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Paid Social Strategist based in the United States. The Paid Social Strategist will drive customer acquisition and profitable growth across multiple brands through paid social campaigns on Meta and TikTok. This hands-on role combines media buying, performance optimization, and creative strategy, with ownership of the entire campaign lifecycle from concept development to launch and reporting. You will manage campaigns daily, test new audiences and formats, and use performance insights to improve acquisition efficiency. Working closely with designers, editors, creators, and compliance teams, you will keep creative production moving while ensuring campaigns meet regulatory requirements. You will also coordinate multiple brand initiatives and identify opportunities to scale successful strategies. This is an opportunity to make a measurable impact in a fast-paced, results-driven digital marketing environment.