Senior Paid Media Manager Freelance

This position is listed on behalf of a partner company, which manages all applications and next steps. Our partner is looking for a Senior Paid Media Manager – Freelance based in Italy. We are looking for an experienced Senior Paid Media Manager to lead the planning, execution, and optimisation of performance-driven campaigns across a diverse client portfolio. Working closely with the Director of Paid Strategy, you will take ownership of paid media performance across TikTok and Meta, with YouTube also playing a role in the channel mix. You will manage substantial budgets, turn campaign data into actionable insights, and present clear recommendations directly to clients. As a senior member of the team, you will establish best practices for testing, reporting, and campaign quality while mentoring a junior team member. You will also collaborate with strategy and creative teams to ensure paid amplification and creator-led campaigns work together effectively. Your contribution will help strengthen client outcomes through faster, more informed optimisation decisions.