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Clera

AI-Native Founding GTM Lead

Munich · Hybrid · FullTime · Engineering

€95K – €105K

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About the role

B2B SalesGo-to-MarketExcelSaaS SalesContent MarketingComplianceGerman
ABOUT THE ROLE As the first commercial hire at an early-stage regulatory compliance software company, you will own go-to-market strategy and build the sales function from the ground up. Your work will shape how the platform reaches manufacturers and retailers across Europe. WHAT YOU'LL DO - Develop go-to-market and pricing strategy while building the sales organization. - Generate demand through events, content marketing, and webinars. - Manage the full sales cycle, from introductory calls and lead qualification through deal closure. - Partner with product and engineering teams to coordinate customer handoffs and share market insights that inform the roadmap. WHAT WE'RE LOOKING FOR - Three or more years of relevant experience, including software or SaaS sales. - Experience owning the full B2B sales cycle and building or scaling a sales team, ideally from an early-stage or growing organization. - Experience generating top-of-funnel demand through events, content, or webinars. - Comfort using AI tools daily to improve your workflow. - Working knowledge of Excel, PowerPoint, sales decks, and white papers. - Fluency in German and English. - B2B SaaS experience is relevant; LegalTech or RegTech experience is a plus. Marketing or creative skills, such as video production, are also beneficial. COMPENSATION & BENEFITS Base salary: €95,000 to €105,000 annually. Visa sponsorship is not available. LOCATION Hybrid, based in Munich, Germany, with four days per week on-site.