Senior Technical Account Manager, Demand Partnerships (P&C)

MediaAlpha is a customer acquisition solutions provider powered by technology and data science. The company provides industry-leading solutions designed to reach consumers shopping within high-consideration categories such as property and casualty insurance, health insurance, life insurance, and more. Hybrid: 3x/week in-office Role Overview We are looking for an experienced, highly motivated Senior Technical Account Manager to serve as a technical expert on our Demand Partnerships team, supporting our key Property & Casualty (P&C) advertisers. You’ll scope what each partner integration needs, set up campaigns, and make sure everything works once it’s live. From there, you’ll manage day-to-day campaign operations on our platform and use performance data to optimize accounts and grow results. You’ll also sit between our partners and our technology teams, translating advertiser needs into clear, build-ready requirements. The ideal candidate comes from a technical account management, solutions engineering, ad trafficking, or programmatic ad operations background. You should have an analytical mindset, work comfortably across internal teams, and thrive in a fast-moving, data-driven environment. Responsibilities - Analyze partner KPIs and campaign performance data to recommend optimizations to internal teams and directly to partners. - Gather integration requirements directly from partners, including API specifications, authentication methods, and data formats, and translate them into clear, build-ready tickets for our engineers. - Test and monitor integrations, including data passing, conversion tracking, and performance imports. When data is missing or inaccurate, identify the root cause and work with partners and technology teams to fix it. - Serve as a platform expert, advising partners and internal teams on best practices, configuration, and what's technically possible. - Partner with the Business Analytics team on performance models, providing partner context and validating real-time bidding (RTB) model outputs against account performance trends. - Contribute to partner business reviews, including quarterly business reviews (QBRs), with performance analysis and forward-looking recommendations. - Support new product launches and share a point of view on product improvements, based on partner feedback, JIRA ticket patterns, and data. - Build trusted relationships across the organization and develop a strong understanding of how we operate, including our best practices and how we allocate resources. - Maintain a holistic understanding of how our advertising products and technologies fit into the online advertising ecosystem, the consumer journey, and a client's broader marketing plan. Qualifications The ideal candidate will have most of the following qualifications: - 5+ years in technical account management, solutions engineering, ad operations, or trafficking in online advertising. - Background in performance-based marketing, ideally in a programmatic environment. - Hands-on experience scoping and validating partner API integrations, including authentication (API keys, OAuth) and JSON payload formats. - Track record of translating partner technical requirements into clear specifications that engineers can build from. - Proficiency setting up conversion tracking methods, such as data imports and server-to-server (S2S) integrations. - Skilled at testing and monitoring live integrations, including diagnosing failed, delayed, or malformed data transfers. - Experience with RTB and programmatic auction mechanics. - Advanced Excel skills (pivot tables, VLOOKUPs, data manipulation). - Solid knowledge of relevant industry KPIs and a client-service focus within performance marketing. - Knowledge of the insurance industry and ecosystem. - Experience working alongside technology teams in a ticket-based workflow, such as Jira. - Critical and creative thinking, with the ability to synthesize large datasets. - Clear, concise written and verbal communication, including the ability to explain technical concepts to non-technical audiences. - A self-starter who manages multiple competing priorities in a fast-moving environment. - Highly organized, with a client-first mindset and meticulous attention to detail. - Ability to use industry knowledge and insights gained across multiple clients to shape account strategy and recommendations. - Eagerness to learn and a drive to improve. Compensation & Benefits We are excited to offer a competitive base pay range of $90,000 to $120,000 per year for this position, based on experience and qualifications. But that's not all - as a valued member of our team, you will also have access to an array of top-notch benefits, including: - Annual bonus program and participation in our Restricted Stock Unit program - 100% Employer-paid health, dental, and vision insurance for you, your dependents, and spouse or registered domestic partner - 100% employer-paid long-term disability, and life insurance - 401(k) retirement plan with matching contributions to help you plan for your future - Open Paid Time Off policy with a birthday day off, 13 holidays, and 5 Recharge days - Professional development reimbursement - Cell Phone, Wellness, and Internet expense reimbursement, along with a subscription to the Calm App - 100% fully paid parental leave for team members up to 22 weeks for the primary caregiver and 12 weeks for the secondary caregiver - Dog-friendly offices (LA and AZ) along with a $300 pet adoption reimbursement Diversity, Equity, and Inclusion MediaAlpha is committed to fostering, cultivating, and maintaining a culture of diversity, equity, and inclusion. Our philosophy and actions are built on the premise that as an employer and citizens of our communities, we can create opportunities for lasting change. Fair Chance MediaAlpha will consider qualified applicants, including those with criminal histories, in a manner consistent with state and local "Fair Chance" laws. We are also committed to providing reasonable accommodations for qualified applicants with disabilities and disabled veterans in our application process. If you need assistance or an accommodation due to a disability, please contact us at [email protected] or (213) 316-6256.