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General Manager, Investing Club
Englewood Cliffs, NEW JERSEY, US · On-site · Full-time
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About the role
Recruiting
VERSANT (Nasdaq: VSNT) is an industry-changing media and entertainment business and home to trusted brands that shape culture, inform audiences, and build lasting connections. It operates across four core markets: political news and opinion, business news and personal finance, golf, and sports and genre entertainment. These markets are served through a powerful portfolio of iconic and innovative brands, including CNBC, MS NOW, USA Network, Golf Channel, Oxygen, E!, SYFY, and Versant's sports division USA Sports, along with complementary digital assets including Fandango, Rotten Tomatoes, GolfNow and GolfPass.
CNBC is seeking a General Manager to lead the Jim Cramer Investing Club, one of the company’s most important premium subscription businesses, and shape its next phase of growth.
The General Manager will serve as the business owner for the Club, with responsibility for its overall strategy, growth, member experience and financial performance. Working closely with Jim Cramer, the General Manager will help set the vision and priorities for the Club and translate that vision into an ambitious growth strategy.
This is an opportunity for an entrepreneurial leader to build on a powerful existing franchise growing membership, strengthening the value proposition, and developing new products, experiences and offerings that deepen the relationship between Jim Cramer, CNBC and the Club’s highly engaged community of investors.
Key Responsibilities
- Own the Club’s overall strategy and business performance, including subscriber growth, revenue, engagement and retention.
- Partner closely with Jim Cramer to establish the vision and priorities for the Club and deliver a distinctive, premium member experience.
- Develop and execute strategies to drive subscriber acquisition, engagement and retention and increase subscriber lifetime value.
- Identify opportunities to expand the Club’s value proposition through new products, content, features, benefits, events and member experiences.
- Develop opportunities around live events, sponsorships and partnerships that strengthen the member experience and create new avenues for growth and revenue.
- Partner with Growth and Marketing to optimize the subscriber lifecycle, including acquisition, conversion, renewal and win-back.
- Partner with Insights and Analytics to monitor performance, understand subscriber behavior and translate data into actionable growth strategies.
- Evaluate pricing, packaging and other commercial opportunities to drive sustainable growth.
- Lead cross-functional execution across editorial, product, marketing, audience development, analytics, technology, events and finance.
- A minimum of 10+ years of experience in subscription, digital media, financial services, consumer technology or a related business.
- Deep understanding of the direct-to-consumer subscription business, with demonstrated experience leading and growing a subscription or membership product.
- Strong understanding of subscription economics, including acquisition, engagement, retention, pricing and lifetime value.
- Experience developing events, sponsorships, partnerships or other complementary revenue opportunities is strongly preferred.
- Strong commercial, analytical and product orientation, with the ability to translate strategy into execution.
- Deep interest in financial markets and investing; experience in financial media or investing products is preferred.
- Proven ability to lead and influence across highly collaborative, cross-functional organizations.
- Entrepreneurial, growth-oriented mindset with strong business judgment and execution skills.
As part of our selection process, external candidates may be required to attend an in-person interview with a VERSANT Media employee at one of our locations prior to a hiring decision. VERSANT Media's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.
If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to [email protected].
VERSANT Media is committed to fair and equitable compensation practices. We include a good faith pay range for each position to comply with applicable state and local pay transparency laws and to promote equity across our organization. Actual compensation will be based on factors such as the candidate's skills, qualifications, experience, and location and may include additional forms of compensation and benefits such as health insurance, retirement plans, paid time off, etc.
VERSANT Media is not accepting unsolicited assistance from search firms for this employment opportunity. All resumes submitted by search firms to any employee at VERSANT via-email, the Internet, or in any form and/or method without a valid written Statement of Work in place for this position from VERSANT's Talent Acquisition team will be deemed the sole property of VERSANT. No fee will be paid in the event the candidate is hired by VERSANT as a result of the referral or through other means.