Content Marketing Specialist

Flashpoint is the pioneering leader in threat data and intelligence. We empower commercial enterprises and government agencies to decisively confront complex security challenges, reduce risk, and improve operational resilience amid fast-evolving threats. Through the Flashpoint Ignite platform, we deliver unparalleled depth, breadth and speed of data from highly relevant sources, enriched by human insights. Our solutions span cyber threat intelligence, vulnerability intelligence, geopolitical risk, physical security, fraud and brand protection. The result: our customers safeguard critical assets, avoid financial loss, and protect lives. Discover more at flashpoint.io http://flashpoint.io Are you a curious, creative writer who loves turning complex ideas into compelling stories? Flashpoint is looking for a Content Marketing Specialist to join our Corporate Marketing team, remote in the United States. In this role, you'll work directly with some of the industry's leading intelligence analysts to translate research and insights on cybersecurity, fraud, ransomware, and emerging threats into content that informs, engages, and inspires action. From blogs and social media to research reports, thought leadership, and creative campaigns, you'll help bring Flashpoint's expertise to life while strengthening our brand, expanding our reach, and supporting business growth. We're looking for someone with strong writing skills, natural curiosity, and hands-on experience using AI to work smarter and deliver better results. You'll collaborate with experienced marketers, analysts, and designers to create compelling content, find innovative ways to improve how we work, and use performance insights to continuously strengthen our impact. This is an opportunity to make a meaningful contribution while developing your skills on a collaborative team. WE HAVE A ROLE FOR YOU IF, YOU: - Love writing and storytelling, and have created content that makes complex topics clear, engaging, and accessible to different audiences. - Are naturally curious, enjoy learning about emerging technologies, and know how to analyze research, data, and expert insights to develop compelling content. - Have experience interviewing subject matter experts or translating their insights into accurate, engaging stories. - Have hands-on experience using AI-powered tools to improve workflows, solve problems, or make your work more efficient and impactful, and are eager to continue building those skills. - Understand that great content should do more than tell a compelling story. It should also reach the right audiences and support measurable marketing outcomes. - Are curious about content performance and enjoy using data and audience insights to understand what resonates and identify opportunities for improvement. - Are organized, detail-oriented, and comfortable managing multiple assignments and deadlines while collaborating with others. WHAT YOU WILL GET TO DO ON OUR TEAM: - Write, edit, and publish high-quality blog posts, social media copy, bylined articles, and other content that showcases Flashpoint's intelligence and expertise. - Coordinate with stakeholders to deliver high-quality content on time and aligned with Flashpoint's brand and marketing priorities. - Interview analysts and other subject matter experts to translate technical research, proprietary data, and emerging threat insights into accessible, engaging stories. - Contribute to research reports, guides, thought leadership, and other pillar assets that support Flashpoint's brand and go-to-market priorities. - Partner with our Design and Social Media teams to develop engaging visuals, animations, videos, and other creative assets that extend the reach and impact of our content. - Develop content that supports media opportunities, thought leadership initiatives, and marketing campaigns, and repurpose existing research into new formats to reach broader audiences. - Apply SEO and generative engine optimization (GEO) best practices to strengthen visibility across traditional search engines and AI-powered discovery platforms. - Apply AI-powered tools and develop workflows that improve content creation, editing, optimization, and repurposing while identifying opportunities to increase efficiency, creativity, and quality. - Partner with Revenue Marketing to track content engagement, organic visibility, and website performance, using insights to optimize existing content and inform future priorities. WHAT YOU WILL ACHIEVE: Within 30 days: - Develop an understanding of Flashpoint's mission, products, audiences, and brand voice, and build relationships across Marketing, Intelligence, and Design. - Become familiar with our editorial calendar, content standards, and AI-enabled workflows. - Publish your first blog posts and social content with editing and guidance from the team. Within 60 days: - Independently interview subject matter experts and deliver blog posts, social copy, and other assigned content against the editorial calendar. - Collaborate with Design to develop engaging visual content and contribute to long-form assets and integrated campaigns. - Apply SEO/GEO best practices and AI tools to improve content quality, discoverability, and production efficiency. - Partner with Revenue Marketing to establish content engagement tracking and identify initial optimization opportunities. - Propose at least one AI-enabled workflow or process improvement that could increase team efficiency or content impact. By 90 days: - Consistently deliver high-quality blog, social, and other content against the editorial calendar with increasing independence. - Take ownership of assigned sections of a long-form asset and contribute to PR or integrated campaign initiatives. - Demonstrate the ability to collaborate with analysts, Design, and other stakeholders to develop differentiated, engaging content. - Begin implementing or refining an AI-enabled workflow that improves content development, efficiency, or quality. - Use performance insights and audience trends to optimize existing content and inform future content development. TO BE SUCCESSFUL IN THIS ROLE, YOU WILL NEED: - Experience in content marketing, copywriting, journalism, communications, or a related field, including creating digital content such as blog posts, social media copy, articles, and marketing materials. - Strong writing, editing, and storytelling skills, with a portfolio of work that demonstrates your ability to make complex subjects clear and engaging. - Strong analytical and interviewing skills, with experience translating research, data, and subject matter expertise into accessible content. - Hands-on experience using AI tools to develop or improve workflows, with examples of how you've applied AI to solve problems, improve efficiency, or enhance results. - Working knowledge of SEO principles and an understanding of how AI-powered search is changing content discovery. - An interest in content performance and using data to improve engagement, visibility, and business impact. - Strong organizational skills, attention to detail, and the ability to manage multiple projects and deadlines. - A collaborative mindset, openness to feedback, and enthusiasm for learning and applying new approaches. NICE TO HAVE: - Experience writing about cybersecurity, threat intelligence, enterprise technology, and/or B2B SaaS. - Familiarity with content management systems such as WordPress and SEO or content analytics tools. - Experience collaborating with designers or creative teams on multimedia content. - Comfort with self-service design tools such as Canva to create or adapt simple visual assets. Base Pay Range: $62,700/yr. to $68,850/yr. plus target bonus Why Flashpoint is a Great Place to Work: - Diversity.  Flashpoint is committed to fostering, cultivating and preserving a culture of diversity, inclusion, belonging, and equity. We recognize that diversity is key to achieving our vision. We believe that every person and their experiences contribute to building a work environment and products and services that will change the world. - Culture and Belonging.  Our company’s culture isn’t something you join, it’s something you build and shape, and each person's unique backgrounds and experiences contribute to who Flashpoint is and will become.  You will have ample opportunities to connect with coworkers through various communication channels and company-funded virtual events: book clubs, happy hours, committees, DIBE discussion group, Donut mixers, local team member meetups and much more.  - Perks. Flashpoint understands that personal wellness is one of the keys to a happy, healthy and productive work environment.  That’s why we also prioritize health and wellness perks like gym reimbursements, expensed lunches, cool cultural initiatives and inclusive employee events. - Career Growth. Flashpoint is invested in the growth of our team members and understands that frequent, two-way feedback is critical to that growth. We encourage regular one-on-ones with your manager, a regular schedule of performance reviews, learning and development opportunities, and guidance through formalized career paths; whether that be towards being a great manager, being a great individual contributor, or a lateral move to gain breadth of knowledge and experience. Are you unsure if this role suits you or not? Unsure about the timing? Interested in future opportunities? Stay connected by joining our Talent Network https://jobs.ashbyhq.com/flashpoint.io/form/talent-network. By doing so, you'll stay updated with Flashpoint news and upcoming career opportunities. Even if you're not ready to apply now, being part of our Talent Network ensures you won't miss out on exciting opportunities in the future.