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Manager, Digital Content Experience
Sydney · Hybrid · Permanent - Full time · Performance & Digital Experience
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About the role
A/B TestingAccessibilitySEO
HomeMade, Mable, Leap in! and Mable Direct are entities under the Attain Healthtech Group of companies. While our companies are diverse, three similarities bind us:
1. We exist to create lasting, positive change across the entire care and support sector - impacting more lives, elevating standards and shaping the future of care
2. We believe in technology as an enabler
3. We’re driven by helping customers attain better outcomes
This position is part of the Mable team.
About Mable
Mable is one of Australia's leading and fastest-growing healthtech platforms. As a purpose-driven company, we are where thousands of people with disability and older Australians have connected with independent support workers of their choosing and on terms that suit them.
With more than 25 million hours of support facilitated since 2014, it's no wonder we have been recognised on the AFR's Top 100, Deloitte Tech Fast 50, were previously awarded Australian Growth & Technology Growth Company of the Year.
By working at Mable, you will join a high productivity and dynamic team environment, leading to meaningful change in Australia's care and support sectors.
To find out more, visit https://mable.com.au/
About the role
The Manager, Digital Content Experience is responsible for delivering Mable's website experience with particular focus on content governance, user journeys and customer acquisition. The role is the key point of contact for all inbound website update requests, accountable for triaging and prioritising work, and either delivering updates directly or allocating them to the Web Squad for developer and CX resources.Working closely with the Performance & Digital Experience team and wider teams, you'll understand customer and stakeholder needs to write and publish website content that brings customers into Mable from education through to acquisition.
This role also ensures Mable's website content delivers SEO/GEO best practice, aligns to performance media needs and supports the CRO experimentation strategy. It champions best-practice digital experience, accessibility and legal compliance, and partners cross-functionally with Mable Marketing functions, the Group Marketing & Comms Hub and Legal.