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Clera

Performance Creative Strategist

Berlin · Hybrid · FullTime · Engineering

€45K – €65K

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About the role

FigmaB2B SalesSEMGerman
ABOUT THE ROLE Join a B2B performance marketing team to develop data-informed ad creatives and landing pages for clients. You will shape creative strategy from initial messaging through Figma design, helping campaigns improve measurable results. WHAT YOU'LL DO - Develop creative strategies and design ads and landing pages using performance data such as click-through rates, cost per lead, and conversion rates. - Translate B2B positioning and client offers into compelling visual designs in Figma. - Collaborate with clients and colleagues to refine creative direction. - Plan creative tests, develop hypotheses and variants, and evaluate results. - Manage multiple client projects and deliver high-quality work independently and at pace. - Use performance feedback to iterate and improve creative effectiveness. WHAT WE'RE LOOKING FOR - Experience designing performance ad creatives, with a portfolio showing your own work in Figma or comparable professional design tools. - Demonstrated results from paid social or paid search creative, such as CTR, CPL, or structured test outcomes. - Knowledge of B2B audiences and experience designing for Meta Ads and LinkedIn Ads. - Native-level German skills and the ability to manage client work independently. - Agency experience, motion design, video editing, AI tools, copywriting, or Webflow experience is a plus. COMPENSATION & BENEFITS Annual salary of €45,000 to €65,000. Permanent position with a six-month probation period. Visa sponsorship is not available. LOCATION Hybrid in Berlin, Germany, with three days per week in the office. The first month is full-time on-site.