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Product Manager – Gaming VAS Products Africa
Casablanca, Casablanca-Settat, MA · On-site · Full-time · Marketing - Product & licensing
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About the role
Product ManagementUX DesignHTMLExcelUI DesignFrench
Digital Virgo Group is one of the world’s leading specialists in mobile payments through telecom operator billing solutions. By connecting merchants with operators, we address the growing need for digital payments through a simple, fast and secure transaction channel available worldwide. 
By joining Digital Virgo, you become part of an innovative, high-performing international Group supported by local, close-knit teams that collaborate every day. We come from different backgrounds and career paths, and this diversity is one of our strengths. 
Our employees describe our working environment as a combination of a friendly atmosphere and ambitious projects. We place particular emphasis on individual development and initiative. 
Learn more about our activities and our Group at digitalvirgo.com. 
We are looking for a Product Manager to own and grow our Gaming VAS portfolio across Africa. You will shape the mobile gaming services we sell through telecom operators (game portals, subscription game clubs, tournaments, quiz and trivia services) on web and mobile, from roadmap to launch to performance. 
Working closely with our operator partners and internal teams, your goal is to make these services more engaging, easier to subscribe to and more profitable, in markets where mobile is the main gateway to digital entertainment. 
Key missions 
You will own the Gaming VAS products end to end, from strategy and catalogue to acquisition, subscription flows and performance. 
Product strategy & roadmap 
- Define and manage the roadmap of our Gaming VAS products (HTML5 game portals, subscription game clubs, tournaments, quiz and trivia services) on web and mobile. 
- Write feature specifications and user journeys, and organise the game catalogue and content structure. 
- Prioritise enhancements based on user feedback, data and business objectives. 
Games catalogue & localisation 
- Curate and refresh the games catalogue with content partners, publishers and studios. 
- Adapt products to African markets: local languages, cultural relevance, entry-level devices and limited bandwidth. 
Engagement & retention 
- Design engagement features such as tournaments, leaderboards, rewards, challenges and seasonal events. 
- Drive retention actions to reduce churn across the subscriber base. 
- Activate gaming content around major events and local cultural moments. 
Acquisition & marketing 
- Prepare marketing briefs and coordinate promotional assets with the Marketing and Acquisition teams: landing pages, banners, SMS and USSD campaigns, push notifications, social media and operator communication materials. 
- Support service launches in new countries and with new operators. 
Subscription flows & UX 
- Optimise subscription and payment flows (carrier billing, OTP/PIN, header enrichment, USSD, SMS) to improve conversion and billing success. 
- Improve UX/UI and the overall player experience while meeting operator and regulatory requirements. 
Operator partnerships & delivery 
- Coordinate internal teams (tech, design, content, marketing, data, customer care) and telecom operators to deliver projects on time. 
- Ensure services comply with each operator's guidelines and local regulations (user consent, price display, unsubscription). 
- Track requirements, follow up on development and report on progress. 
Performance & data 
- Monitor key KPIs: subscriber base, conversion rate, churn, ARPU, billing success rate, active users, game plays and customer complaints. 
- Analyse results and turn them into concrete recommendations and action plans. 
Market intelligence 
- Follow trends in mobile gaming, VAS and carrier billing across Africa. 
- Benchmark competitors to identify new opportunities and best practices.
Your profile 
You are a gamer at heart with a product mindset, comfortable with data and with working alongside telecom operators. 
Must-have 
- Master's degree (Bac+5) from a business or engineering school, or equivalent. 
- 2+ years of experience in product management, VAS, mobile gaming, telecom or digital services. 
- Genuine passion for gaming and a good understanding of mobile gaming business models (subscription, freemium, advertising). 
- Solid understanding of web and mobile technologies. 
- Analytical, data-driven mindset: comfortable with KPIs, dashboards and Excel or Google Sheets. 
- Ability to work effectively with technical, marketing, business and operator teams. 
- Strong communication and organisational skills, with the ability to run several projects in parallel in a fast-paced environment. 
- Proactive, curious and solution-oriented. 
- Fluent in French and English. 
Why join us 
Joining Digital Virgo means taking real ownership of a product line in a fast-growing ecosystem where gaming, telecom and digital payment meet. 
- A leading player in carrier billing and VAS, with a strong presence in Africa. 
- A product role with direct impact on the performance of our gaming services. 
- A stimulating, multicultural environment in Casablanca, working with international teams across 25 offices. 
- Plenty of room to learn and grow in product management, monetisation and digital business.