Performance Marketing Assistant

This role is with KLG, a global leader in international education. KLG is now owned by Inspirit Capital and continues to deliver world-class educational experiences through its international network of schools and university partners. Positively Languages is seeking a Performance Marketing Assistant to support its international digital marketing operations. This full-time role is ideal for someone analytical, proactive, and eager to learn about paid media and campaign optimization across global markets. Key Responsibilities - Support the planning, execution, and optimization of campaigns on Google Ads, Bing Ads, Facebook Ads, retargeting, and other platforms. - Maintain ad account health, including ad copy creation, keyword research, bid adjustments, targeting, and landing page reviews. - Manage daily budgets and ensure monthly spend targets are met. - Prepare regular and ad hoc performance reports. - Collaborate with team members to identify trends and actionable insights. - Assist with A/B testing for ads and landing pages. - Conduct research on best practices and emerging trends. - Work with Content and Design teams to develop creative assets such as banners, videos, and landing pages. Education: - Bachelor’s degree in Business, Marketing, or related fields. - Google Ads certification is a plus. Skills and Qualities: - Passion for digital marketing and strong analytical skills. - Excellent attention to detail and a proactive attitude. - Team-oriented and able to work independently. - Fluency in written and spoken English; additional languages are an advantage. - Familiarity with Google Ads, Facebook Ads, Google Analytics, and Data Studio. - Proficient in Excel, Word, and PowerPoint.