Head of Growth / Senior Growth Manager

ABOUT THE ROLE Lead growth across demand generation, product marketing, and sales enablement at a remote-first B2B SaaS company focused on user-led growth. You will own the full funnel from campaign strategy through closed-won, while building the systems and reporting that help the business scale. WHAT YOU'LL DO - Plan and run integrated campaigns for product launches, category events, and company announcements. - Own demand generation across paid, owned, and earned channels, and track performance through closed-won revenue. - Run an industry awards program and activate community opportunities for distribution and brand building. - Grow a micro-influencer program with industry practitioners, investors, and software operators. - Build and automate growth workflows that connect HubSpot, product data, and marketing channels. - Develop tracking and reporting infrastructure to understand what drives results from first touch to closed-won. - Use AI tools such as Claude and related workflow capabilities to reduce manual work and document reusable processes. - Develop product positioning, launch plans, customer stories, newsletters, website updates, and sales enablement materials. - Collaborate with leadership and colleagues across content, SEO, partnerships, design, product, and sales. WHAT WE'RE LOOKING FOR - Six to eight years of experience in a high-growth environment, ideally in B2B software, with ownership of growth, content, or demand generation. - A track record of demand generation or content programs that generated measurable pipeline. - Hands-on experience building or operating marketing automation, data integrations, analytics infrastructure, or AI-enabled growth workflows. - Strong technical fluency with marketing automation, analytics, CMS tools such as Framer or Webflow, and the ability to work with engineering. - Proficiency with Claude or similar AI tools; familiarity with skills, plugins, and workflow automation is valued. - Experience in B2C growth, product-led growth, referrals, or word-of-mouth programs is relevant. - SEO and GEO experience, excellent design judgment, strong English writing, and an organized, autonomous working style. COMPENSATION & BENEFITS Base salary of €100,000 to €120,000 annually, with flexibility up to €130,000 for an exceptional candidate. Equity is offered through a VSOP plan. Visa sponsorship is not available. LOCATION Remote, with required availability within three hours of Central European Time. Eligible work locations are not specified.