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Paid Media Buyer (Meta & TikTok), Financial Education

South Africa · Remote · Fixed term · Marketing

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About the role

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Paid Media Buyer (Meta & TikTok), Financial Education based in South Africa. This is a remote freelance opportunity focused on driving qualified leads for live financial education and trading masterclass campaigns. You will take ownership of paid acquisition across Meta and TikTok, from campaign setup and audience targeting through testing, optimization, and reporting. The role combines performance marketing with hands-on landing page, tracking, and conversion-flow work. You will work with an initial monthly advertising budget of R10,000–R25,000, with the opportunity to shape campaign strategy based on early performance data. Because financial education is a restricted advertising category, careful attention to platform policies, compliant messaging, and risk-sensitive campaign execution is essential. You will collaborate remotely with an administrative team while receiving creatives, brand materials, account access, and lead follow-up support. The initial engagement is designed around setup, testing, and rollout, with potential for continued campaign work based on performance and operational needs.