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TreasurySpring

Growth Marketing Lead

London, England, United Kingdom · Remote · fulltime_permanent · Marketing

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About the role

Growth Marketing
TreasurySpring is building the modern infrastructure for institutional cash investing. Our platform gives corporate treasurers and finance teams direct access to diversified, high-quality short-term investments that historically were difficult to access outside the largest institutions. Founded by veterans of hedge funds and asset management and having raised over $42M, today TreasurySpring supports 850+ institutional clients across 28 jurisdictions, with more than $350B of investment flows executed through its platform. Corporate balance sheets hold trillions of dollars of short-term investable cash globally, much of it still concentrated in bank deposits and money market funds. TreasurySpring’s platform addresses this large and growing market by providing modern infrastructure for corporate cash investment and diversification. TreasurySpring primarily sells to finance and treasury departments — including corporate treasurers, assistant treasurers, CFOs, and finance directors — at large corporates, funds, and financial institutions managing significant cash balances. Learn more about why we do what we do here. The role: Growth Marketing Lead TreasurySpring is hiring a Growth Marketing Lead to take on our website, our paid media, our owned channels, and our account-based programme, and to be accountable for what those deliver. It's a hands-on role. You will be the most senior digital person in the business and working day to day with Sales, Capital Markets and Product. You will also manage and develop our junior digital marketer. Our audience is corporations, private equity, hedge funds, asset managers, banks and insurers. The market is vast, but the number of people who decide where that cash goes is small. With large institutions, we're not trying to build volume. We're trying to get in front of a defined set of firms often enough, and credibly enough, that we're an obvious call when they have cash to place. Volume comes into play with high-growth businesses and SMEs. They should be able to find us and sign up on their own, and getting that engine going matters.