Director of Brand

This position is listed on behalf of a partner company, which manages all applications and next steps. Our partner is looking for a Director of Brand based in the United States . As the first Director of Brand, you will shape how a mission-driven digital healthcare organization builds trust with patients, communities, and partners. You will lead brand strategy, creative direction, content, and storytelling across the full customer journey, turning a refreshed identity and messaging platform into a cohesive, scalable brand system. This builder role combines strategic vision with hands-on execution, offering the opportunity to develop a high-performing team and trusted external partnerships. You will establish a clear approach to brand investment, measurement, and continuous learning while delivering compelling campaigns and community activations. Working closely with growth, communications, product, clinical, and commercial leaders, you will help differentiate the organization in a complex and sensitive healthcare landscape. You will also use AI thoughtfully to improve creative efficiency while preserving accuracy, authenticity, and human judgment.