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Staff Product Marketing Manager (PMM - Patient Growth)

US · Remote · Full-time · Marketing

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About the role

Product MarketingA/B TestingAccessibilityGo-to-Market
This position is listed on behalf of a partner company, which manages all applications and next steps. Our partner is looking for a Staff Product Marketing Manager (PMM – Patient Growth) based in the United States. In this remote role, you will shape how patients discover, evaluate, and engage with mental healthcare through a growing digital healthcare marketplace. You will own product marketing strategies across the patient journey, helping translate customer insights into compelling positioning, differentiated messaging, and impactful go-to-market initiatives. Working closely with Growth, Lifecycle, Product, Research, and Creative teams, you will identify opportunities to improve acquisition, activation, and retention. You will combine qualitative research, funnel analytics, and experimentation to reduce barriers to care and influence meaningful changes in patient behavior. As a senior individual contributor, you will help establish the vision and standards for consumer product marketing while influencing strategic decisions across the organization. This is an opportunity to make a measurable impact on healthcare accessibility while building trusted, patient-centered experiences in a regulated environment.