AI Creative Technologist

Who We Are MAP | WPP Enterprise Solutions designs, builds, and operates the growth systems that competitive businesses rely on. In a world where Al is reshaping how companies drive growth, we lead clients in business transformation and marketing modernization, connecting strategy directly to execution. Our 12,000 experts in engineering and platforms, commerce, consulting, content transformation, CRM, and CX work within a unified global operating unit across 40+ markets. WPP Enterprise Solutions works alongside best-in-class partners including Adobe, AWS, Braze, Google, Microsoft, Salesforce, and Shopify, as well as innovators in AI, to deliver growth solutions tailored to the needs of our clients’ businesses. About WPP MAP is part of WPP, the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel. We’re hiring an AI Creative Technologist to explore what AI makes possible and create experiences, products, and tools that people want to use. Working alongside our AI Lead, you’ll bring creative thinking and hands-on experimentation to customer experiences and enterprise challenges. You’ll help shape the ideas, make them tangible, and develop the strongest ones with clients and colleagues. We’re looking for someone who is curious about technology, cares about the quality of what they make, and enjoys discovering possibilities through the work. What will your day look like? Your time will be spent researching, experimenting, designing, building with AI, presenting, and debating ideas. We work in a nimble, collaborative way, moving between customer journeys, Figma, vibe coding, and client conversations. Some projects will begin with a clear brief; others with a question. You’ll help decide what is worth creating and how to make it work, with room to experiment and learn along the way. - Experience and opportunity framing: Explore customer and business needs, question assumptions, and spot opportunities for useful or unexpected ideas. Think across journeys, services, channels, physical and digital touchpoints, and the people and systems behind them. Help shape the brief and identify where AI could make a meaningful contribution. - Creative development: Use Figma and vibe-coding tools such as Claude Code, Codex, or equivalents to bring ideas to life as interactive experiences, tools, and AI-powered products. Use experiments and prototypes to explore directions, then refine promising work through feedback and testing. Bring the taste and attention to detail that make an experience distinctive and enjoyable to use. - Shaping how AI works: Explore the role AI should play within an experience or solution. Experiment with how it creates content, responds to context, communicates, and helps people accomplish something. Consider its limitations and where people need understanding, choice, or control. - Client collaboration: Work with senior colleagues to explore opportunities with clients, contribute to pitches, and bring ideas into workshops and demonstrations. Explain your thinking, invite debate, and use what you learn to shape the next iteration. - Developing ideas into useful solutions: Help promising concepts progress through pilots and into reusable experiences, products, or services. Work with product and engineering colleagues to refine how they should work, document key decisions, and support their development into solutions clients can use and adopt. - Research and practice development: Stay curious about emerging AI capabilities, creative applications, and ways of working. Run focused experiments, share discoveries, and help the Agentic AI Lab develop reusable approaches. Contribute ideas that other teams can build on and adapt as the technology evolves. Who are you going to work with? You will join our AI Consulting team, bringing together consulting, customer experience, product thinking, and the ability to apply emerging technologies creatively. We share early ideas, learn by making, and bring different perspectives to the work. You will work alongside our AI Lead and senior colleagues as you develop your own approach. AI Consulting is part of the wider AI Capability, alongside dedicated engineering and product teams. Together, our team explores opportunities, develops new concepts, and turns promising ideas into enterprise solutions. You will also collaborate with strategists, designers, consultants, and specialists across the wider business. What do you bring to the table? - We welcome junior and mid-level applicants, including recent graduates with a strong portfolio. We do not expect a particular academic or professional background: our team is multifaceted – your path might be product design, service design, creative technology, computer science, or something entirely different. We care about what you have made, how you think, and your ability to learn. - Hands-on vibe coding is essential. You use tools such as Claude Code, Codex, Cursor, or equivalents to turn ideas into working experiences and tools. You can guide the tools, test what they produce, and iterate towards a better result. Prior coding knowledge is optional. - Your portfolio shows working experiences, tools, or experiments, with strong design taste, visual judgment, and UX fundamentals. You can explain your contribution, the choices you made, and what you learned. Personal and academic projects count. You are comfortable shaping interactions in Figma and refining the details as you build. - You think beyond UX solutions to consider the overall customer experience: how people experience brands and services across journeys, channels, and environments. You can connect creative possibilities with what customers and businesses need. - You have a practical understanding of AI behavior: how context and instructions affect a result, how AI can connect with knowledge and tools, and where it can fall short. You can explain what you have built and what needs further work or specialist input. - You are curious, adaptable, and comfortable with an unfinished brief. You ask useful questions, try things, and respond constructively to direct feedback. You can take responsibility for an agreed piece of work, with guidance appropriate to your experience. - You communicate clearly in writing and conversation. You enjoy sharing work, explaining your choices, and discussing ideas with colleagues, clients, and other stakeholders. Nice to have - Knowledge of front-end or back-end coding, APIs, or software development practices that helps you extend or troubleshoot your work. This is useful additional experience; it is not required for the role. - Experience or a strong interest in CRM, loyalty, personalization, marketing automation, branding, or enterprise customer experience platforms such as Adobe, Salesforce, or Braze. - Experience exploring voice and conversational experiences, tools that work with AI assistants, generative content, adaptive interfaces, or connected physical and digital experiences. A leader in personalized customer experiences MAP is a world-leading Centre of Excellence that helps businesses humanize the relationship between the brand and the customer through hyper personalization at scale, marketing automation and CRM. With the brain of a consultancy, the heart of an agency and the power of technology and data, we work with some of the world's most admired brands to help them on their transformation journey to becoming truly customer-centric. Together, we are 1000 + technology specialists, data scientists, strategic thinkers, consultants, operations experts, and creative minds from 55+ nationalities. #LI-EMEA WPP (MAP/VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. 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