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Business Architect - Salesforce Marketing Cloud Specialization

US · Remote · Contract · IT

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About the role

Salesforce
This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Business Architect - Salesforce Marketing Cloud Specialization based in the United States. This remote contract opportunity is ideal for a seasoned business architect with deep expertise in Salesforce Marketing Cloud (SFMC) and enterprise marketing transformation. You will connect business strategy with technology execution, helping organizations translate customer engagement goals into scalable solutions and measurable business outcomes. Leading discovery, functional architecture, and strategic planning, you will define target capabilities, customer lifecycle journeys, operating models, and transformation roadmaps. You will collaborate with executive stakeholders, business leaders, and technical teams to guide architectural decisions and ensure successful implementation. The role also emphasizes investment prioritization, ROI measurement, campaign effectiveness, and continuous optimization. With a strong focus on consulting leadership and value realization, you will help enterprise clients modernize marketing operations and deliver more personalized customer experiences.