Business Director (PR Agency) | based MY

Responsibilities: Business Development & Market Growth - Drive revenue growth through both client expansion and new business development. - Lead or contribute to pitch development, proposal writing, and client presentations. - Identify market opportunities across key growth sectors including technology, financial services, corporate reputation, and government communications. - Partner with regional leadership to strengthen PRecious Communications’ Malaysia market positioning. Client & Account Leadership - Lead strategic communications programmes across all clients including government-linked organisations and public-sector stakeholders. - Serve as senior client advisor, providing high-level communications counsel and stakeholder management. - Oversee account quality, budgets, and profitability. - Lead strategic planning sessions, and programme reviews. - Manage complex stakeholder environments including government bodies, regulators, and industry partners. - Build and maintain strong relationships with senior industry stakeholders across Malaysia. Integrated Communications Strategy & Advisory - Lead the development of integrated communications strategies aligned to client business, reputation, and stakeholder objectives. - Provide senior advisory across corporate positioning, thought leadership, reputation management, and brand storytelling. - Guide multi-channel programme design across earned, owned, shared, and influencer engagement frameworks. - Advise clients on regulatory, reputational, and market developments impacting communications strategies. - Oversee crisis and issues management planning and provide senior strategic counsel where required. - Partner with regional teams to design and deliver multi-market integrated campaigns. Malaysia Market Media & Influencer Leadership - Oversight on local market engagement and execution, to reflect Malaysian audience and cultural nuances. - Develop influencer/KOL engagement frameworks, including talent selection strategy, engagement governance, and performance measurement. - Ensure communications programmes align with Malaysia regulatory, cultural, and language considerations across Bahasa Malaysia, English, and Chinese media environments. - Guide teams in developing strong local media and influencer networks to support sustained programme delivery. - Team Leadership & Capability Development - Lead, mentor, and develop the team - Drive strong team delivery standards, mentoring, and performance development. - Support onboarding and capability-building initiatives. - Promote collaboration across Malaysia and regional teams. AI & Digital Communications Leadership - Champion the responsible use of AI and digital tools to enhance insights, storytelling, and campaign effectiveness. - Guide teams in adopting new communications technologies and workflow improvements.