Marketing Manager

The Marketing Manager will be responsible for developing and executing both offline and online marketing strategies to drive brand awareness, customer acquisition, and business growth. This role requires a highly creative and analytical professional capable of operating in a fast-paced startup environment Key Responsibilities - Develop and execute marketing campaigns across online and offline channels. - Manage digital marketing initiatives including paid media, social media, SEO, and CRM campaigns. - Coordinate branding and merchant marketing activities. - Analyze campaign performance and optimize acquisition strategies. - Collaborate with Sales and Operations teams to support business growth. - Manage relationships with agencies and marketing vendors. - Support customer retention and engagement initiatives. - Monitor market trends and competitor activity. - Develop marketing KPIs and reporting dashboards.