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Engagement & Development Manager
Abingdon, Virginia · On-site · Full-Time
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About the role
CRM
Purpose of the position
Reporting to the Vice President of Development, the Engagement & Development Manager is a key member of the EO team supporting the organization’s constituent engagement and resource development efforts. This collaborative, hands-on role combines across-the-organization constituent engagement, development operations, data management, and project coordination to strengthen relationships and support sustainable resource development growth.
The Manager serves as a connector between people, data, processes, and technology. The position helps ensure that constituent information is accurate and actionable, development systems are effectively utilized, engagement activities are timely and meaningful – and that all EO staff have the information and operational support needed to cultivate, steward, and grow relationships.
The ideal candidate is a versatile and highly organized professional who enjoys balancing strategic thinking with hands-on execution, is comfortable working across departments and technology platforms, and is motivated by creating an exceptional constituent experience.
Essential functions
Constituent Engagement & Stewardship - 40%
- Serve as the primary subject matter expert and day-to-day administrator for EO’s customer relationship management system (CRM), including system configuration, data management, user support, training, and ongoing optimization.
- Support constituent engagement and stewardship activities throughout the relationship lifecycle, from initial engagement and cultivation through stewardship, renewal, and continued involvement.
- Develop, coordinate, schedule, and monitor targeted email, text, social media, and other digital outreach campaigns that support cultivation, stewardship, fundraising, and organizational engagement objectives.
- Build and manage constituent journeys, campaigns, and other targeted communications using EO’s CRM, donor management, and related platforms.
- Partner with Programs, Marketing, Research, and other internal teams to leverage organizational content, expertise, and communication resources in support of constituent engagement.
- Develop and/or coordinate the production of straightforward print and digital materials supporting development and constituent engagement initiatives.
- Maintain and update website content related to resource development, giving opportunities, constituent engagement, and associated initiatives.
- Develop, schedule, and monitor social media content that supports resource development campaigns, constituent engagement, and strategic organizational visibility.
- Help ensure consistency in tone, messaging, and brand voice across development and constituent communications.
- Support thoughtful, timely, and coordinated communication with constituents by maintaining awareness of relevant relationship history, engagement activity, and constituent preferences.
Development Services & Operations - 40%
- Serve as the primary subject matter expert and day-to-day administrator for EO’s donor management system, including system configuration, data management, user support, training, and ongoing optimization.
- Maintain accurate, complete, and consistent constituent and development records and promote data integrity across systems.
- Develop, maintain, and document policies, procedures, workflows, and standards supporting resource development operations.
- Establish and promote consistent practices for constituent data entry, documentation, privacy, security, and appropriate use of development systems.
- Ensure compliance with applicable constituent and donor privacy, data security, and contribution-processing requirements.
- Process contributions and coordinate acknowledgments, including tax receipts where applicable, while supporting the reconciliation of gift, donation, and contribution activity.
- Coordinate the flow of relevant funding commitment and contribution information among Development, Finance, Programs, and other internal partners.
- Identify opportunities to improve development processes, system utilization, data quality, and operational efficiency.
Project & Departmental Support - 15%
- Support the planning and execution of development events, campaigns, special initiatives, and other constituent-facing activities (i.e. volunteer and partner engagement).
- Coordinate logistics, materials, communications, schedules, and follow-up activities for assigned programs, events, and initiatives.
- Provide project coordination and implementation support for cross-functional development initiatives, ensuring activities, deadlines, and deliverables remain on track.
- Collaborate effectively with Finance, Programs, Marketing, Research, and other internal teams to coordinate information, activities, and constituent experiences.
- Contribute to continuous improvement of development practices, processes, and constituent experiences.
Data, Reporting & Strategic Insight - 5%
- Produce recurring and ad hoc reports, dashboards, and performance metrics related to constituent engagement, fundraising activity, campaign performance, and calls to action.
- Analyze constituent, giving, campaign, and engagement data to identify trends, opportunities, and areas for improvement.
- Translate data and reporting into meaningful insights and practical recommendations for development planning and decision-making.
- Monitor engagement and campaign performance and recommend adjustments to improve effectiveness and constituent response.
- Support development campaign planning, forecasting, and strategic decision-making through accurate, timely, and actionable analysis.
- Help establish and maintain meaningful measures of constituent engagement and resource development performance.
Competencies
- Excellent verbal and written communication skills
- Ability to listen carefully and interpret what is being said
- Experience handling multiple assignments at the same time
- Enjoy working independently and as part of a team
- Ability to solve problems quickly and effectively
- Ability to thrive in a fast-paced environment
- Ability to work with ambiguity and under tight schedules
- Exhibit a positive attitude
- Exhibit a professional manner and appearance
- Strong organization, time management, accuracy, and productivity/prioritization skills
- High level of trust, integrity, and ethics
- Strong commitment to maintaining integrity and confidentiality of information
- Advanced understanding and experience in a variety of computer applications, including use of the internet, SaaS products, Microsoft Office products, etc.
- Ability to learn new systems quickly, troubleshoot problems, and identify opportunities to improve efficiency and effectiveness
- Working knowledge of office equipment (computers, printers, copiers, conference phones)
- Working knowledge of online remote work technologies
- Ability to participate effectively and contribute meaningfully to meetings
- Ability to translate data into meaningful insights, reports, and practical recommendations that support planning and decision-making
- Ability to maintain accurate, complete, and confidential records and to establish or follow effective data-management practices.
- Ability to connect people, processes, data, and technology, collaborate effectively across departments, and provide responsive support to colleagues and partners
Work environment
This position is based in the Abingdon, Virginia office.
Physical demands
While performing the duties of this job, the employee is regularly required to sit and talk or hear. The employee frequently is required to use hands to finger, handle, or feel. The employee is occasionally required to stand and walk. The employee must occasionally lift and/or move up to 25 pounds. Specific vision abilities required by this job include close vision, distance vision, peripheral vision, depth perception, and ability to adjust focus.
Position type and expected hours of work
Employee should be able to work core hours of 8:00 AM to 5:00 PM, with occasional meetings, events, and possible emergencies outside of core hours.
Travel required
The ideal candidate will be available to attend early morning, evening, and/or weekend meetings in person and should be able to travel independently where needed.
Certificates, licenses, registrations required
- Valid driver's license and automobile insurance
- Reliable high-speed home internet
Required education and experience
- Bachelor's Degree from an accredited four-year college or university in business administration, nonprofit administration, finance, or a related field
- Three to five years of progressively responsible experience in education, nonprofit operations, customer or constituent engagement, communications, marketing, development, business operations, or a related field
- Experience supporting or administering a CRM, constituent, customer, student, membership, or other relationship-management database, including data management, reporting, user support, and process improvement
- Experience coordinating targeted communications, campaigns, engagement activities, or relationship-based outreach using CRM, email, marketing, or related platforms.
Preferred experience
- Experience working in a mission-driven, relationship-based, or service-oriented environment—such as a nonprofit, educational institution, association, membership organization, foundation, or corporate organization
- Experience in development operations or fundraising
Affirmative Action/EEO statement
EO is an equal employment opportunity employer. Qualified applicants will be considered for vacancies without regard to race, color, national origin, religion, sex, sexual orientation, gender identity, marital status, pregnancy, childbirth or related medical conditions including lactation, age, or status as a veteran or other category protected under applicable state or municipal law. EO will reasonably accommodate the disabilities of qualified applicants to permit them to perform the essential functions of the subject position.
Other duties
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.