Senior Finance Business Partner

MGID is a global native advertising platform that helps brands reach unique local audiences at scale. At MGID, we empower brands and publishers to collaborate transparently through our privacy-first targeting technology. This enables advertisers to drive performance and awareness while allowing publishers to retain and monetize their audiences. Today, we’re creating innovative technologies, and with your help, we aim to reach even greater heights. We are looking for a Senior Finance Business Partner to join our newly established FP&A function and help transform financial planning and business decision-making across MGID. Working closely with business leaders, you will drive commercial insights, improve profitability and cash flow, and play a key role in implementing strategic financial initiatives, including a new prepayments policy. What you will do: Strategic Business Partnering & Commercial Governance - Executive Co-Pilot: Serve as the primary commercial advisor to department heads (Publishing, Partnerships, Sales, Operations), translating complex financial realities into actionable strategic choices. - Constructive Challenge: Actively evaluate business cases, hiring plans, and commercial assumptions. Ensure commercial decisions are backed by rigorous ROI data. - Investment & ROI Evaluation: Support the financial appraisal, scenario planning, and business case framework for major new strategic initiatives, product launches, and capital deployment. Architecture, Financial Modelling & Budgeting - P&L & Forecast: Support business leaders and the FP&A team in preparing rolling forecasts and annual budgets, ensuring alignment with business priorities. - Driver-Based Forecasting: Build and optimize dynamic financial models that clearly link non-financial operational drivers (e.g., traffic, CPM, CPC, etc) directly to financial outcomes (revenue, margin, cash). - Unit Economics Mastery: Lead deep-dive analyses into company profitability, pricing strategies. Data Infrastructure & BI Collaboration - Metric Standardisation: Partner with the Business Intelligence (BI) and Data Engineering teams to build automated, scalable single-source-of-truth data models. - Dashboard Evolution: Help transition the business away from individual dashboards (e.g., Tableau, Looker, PowerBI) to integrated ones.