Head of Funnel Conversion (CRO)

This position is listed on behalf of a partner company, which manages all applications and next steps. Our partner is looking for a Head of Funnel Conversion (CRO) based in Canada. We are seeking a highly analytical, hands-on growth leader to own end-to-end website conversion rate optimization across multiple international markets. In this role, you will lead a growing team of country-specific conversion specialists, engineers, and designers to improve the customer journey from paid social advertising to purchase. You will establish a rigorous experimentation culture, turning customer insights and behavioral data into high-impact hypotheses, rapid tests, and measurable results. Working at the intersection of growth, product, analytics, design, and engineering, you will drive improvements in landing pages, quizzes, and checkout experiences. Your work will directly influence customer acquisition efficiency, revenue growth, and the ability to scale marketing investment globally. This is a high-ownership leadership position suited to an experienced conversion expert who thrives in a fast-paced startup environment, combines strategic thinking with hands-on execution, and is comfortable working remotely with significant autonomy.