Vice President Enterprise Sales - CRM

Zeta is looking for an entrepreneurial enterprise sales leader to build and scale our UK new-logo business. The Vice President Enterprise Sales – UK CRM will own the strategy, execution and performance of Zeta’s enterprise new-business organisation, with responsibility for building a repeatable sales engine and winning strategic enterprise customers. Initially operating as a player-coach, this leader will personally engage in Zeta’s largest and most strategic new-business opportunities while leading and developing the existing Enterprise Account Executives. As the UK business grows, they will recruit and scale a high-performing Enterprise Sales organisation. This role is focused exclusively on new-logo acquisition, working alongside a separate Customer Growth organisation responsible for retention and expansion of existing customers. Key Responsibilities Lead UK Enterprise New Business - Own and execute Zeta’s UK enterprise new-logo sales strategy. - Deliver the UK new-business ARR target. - Build a predictable and repeatable enterprise sales engine. - Establish target-account, territory and opportunity strategies. - Maintain sufficient qualified pipeline to consistently achieve revenue targets. - Drive rigorous forecasting, pipeline inspection and deal management. - Translate market opportunities into clear commercial priorities and execution plans. Win Strategic Enterprise Customers - Personally engage in and help lead Zeta’s largest strategic new-business opportunities. - Build senior relationships with CMOs, CIOs, CDOs, CEOs and other executive decision-makers. - Navigate complex, multi-stakeholder enterprise buying processes. - Coach teams through discovery, solution development, business cases, commercial negotiations and close. - Help structure and negotiate complex six- and seven-figure enterprise agreements. - Develop executive sponsorship strategies for priority opportunities. - Create lighthouse customer wins that strengthen Zeta’s position in the UK market. Build and Lead the Enterprise Sales Organisation - Lead, coach and develop UK Enterprise Account Executives. - Recruit high-calibre enterprise sellers as the organisation scales. - Establish clear expectations, performance standards and accountability. - Conduct regular pipeline, forecast and deal reviews. - Provide hands-on coaching on strategic opportunities. - Build a high-performance culture centred on customer value, collaboration and consistent execution. Build the UK Go-to-Market Motion - Partner closely with SDR, ABM and Field Marketing to create and convert enterprise pipeline. - Work with Solutions Consulting, Product, Data and Services teams to develop compelling solutions for enterprise customers. - Partner with Customer Growth to ensure successful transition of new customers following acquisition. - Develop relationships with consultancies, agencies and strategic partners that can influence or originate enterprise opportunities. - Provide market, customer and competitive insight to UK and global leadership. - Represent Zeta with enterprise prospects, partners and industry leaders. Success Measures - New ARR - New-logo acquisition - Enterprise pipeline creation and coverage - Individual and team quota attainment - Forecast accuracy - Win rate - Average deal size - Sales cycle progression - Enterprise team performance - Executive relationships within strategic prospects Experience & Capabilities - 10+ years of successful enterprise technology or SaaS sales experience, including significant sales leadership experience. - Proven experience leading and developing high-performing Enterprise Account Executives. - Strong track record of delivering enterprise new-business revenue targets. - Demonstrated ability to personally influence and close complex six- and seven-figure enterprise opportunities. - Experience selling into large UK enterprise organisations and navigating complex buying committees. - Strong executive presence with the ability to engage credibly with C-suite stakeholders. - Deep understanding of complex enterprise sales cycles, account planning, forecasting and opportunity management. - Experience in MarTech, CRM, Marketing Cloud, CDP, Customer Data, AI or adjacent enterprise technology strongly preferred. - Strong commercial negotiation skills. - Data-driven and highly disciplined in forecasting and pipeline management. - Entrepreneurial mindset with the ability to build and scale within an established global technology company. - Strong coaching capability and a track record of attracting, developing and retaining excellent sales talent. Leadership Profile The successful candidate will combine the discipline of an experienced enterprise sales leader with the entrepreneurial mindset of a builder. They will be equally comfortable coaching an Enterprise AE through a complex strategic deal, engaging directly with a C-suite prospect, inspecting the forecast and building the organisation Zeta needs for its next phase of UK growth. PEOPLE & CULTURE AT ZETA Zeta considers applicants for employment without regard to, and does not discriminate on the basis of an individual’s sex, race, color, religion, age, disability, status as a veteran, or national or ethnic origin; nor does Zeta discriminate on the basis of sexual orientation, gender identity or expression. We’re committed to building a workplace culture of trust and belonging, so everyone feels invited to bring their whole selves to work. We provide a forum for employees to celebrate, support and advocate for one another. Learn more about our commitment to diversity, equity and inclusion here: https://zetaglobal.com/blog/a-look-into-zetas-ergs/ ZETA IN THE NEWS! https://zetaglobal.com/press/?cat=press-releases #LI-MC1