Lead Generation Manager

The Lead Generation Manager is responsible for building and managing a strong pipeline of qualified leads to support the company’s revenue growth. This role focuses on identifying potential clients, initiating first contact, nurturing relationships, and qualifying opportunities before handing over sales-ready leads to the Business Development Managers.    Key Responsibilities:  Lead Generation & Prospecting  - Identify and research potential clients across relevant industries and markets.  - Generate leads through cold calls, cold emails, LinkedIn outreach, social media messaging, and other prospecting channels.  - Build and maintain an active database of prospects and decision-makers.  Initial Outreach & Qualification  - Initiate first contact with prospects to introduce CREA’s services and assess client needs.  - Qualify leads based on predefined criteria (budget, needs, decision authority, timing).  - Maintain consistent follow-up and relationship nurturing until the prospect is ready for a meeting.  Pipeline Management  - Track and manage lead progress using CRM tools or internal tracking systems.  - Ensure accurate documentation of client information, conversation notes, and follow-up actions.  - Maintain a healthy and up-to-date lead pipeline to support Business Development targets.  Handover to Business Development Team  - Coordinate with Business Development Managers to arrange qualified client meetings.  - Ensure smooth handover by providing clear background, client needs, and conversation history.  - Support Business Development Managers during early-stage discussions when needed, prior to pitching and deal closure.    Qualifications:  - Bachelor’s degree in Business, Marketing, Communications, or a related field.  - 3–5 years of experience in lead generation, sales development, inside sales, or a similar role.  - Strong experience with cold calling, outbound messaging, and prospecting techniques.  - Familiarity with CRM systems and lead tracking tools is a plus.  - Excellent communication and interpersonal skills.  - Highly organized, target-driven, and comfortable working with KPIs.  - Resilient mindset with the ability to handle rejection and maintain motivation.    Why Join Us:  - Join a fast-growing company at the forefront of e-commerce and live commerce in Southeast Asia  - Work with top international and regional brands across fashion, beauty, lifestyle, and more  - Lead a high-performing team and play a key role in shaping our commercial future  - Dynamic, multicultural, and collaborative work environment with strong opportunities for career development  What We Offer:  - Career development opportunities within a leading eCommerce company.  - Benefits packages include Health, Life, Dental insurance  - Hybrid working environment (One day a week Work-from-Home)  - 16 days of Annual Leave and 3 days of Business Leave to ensure time for rest and personal commitments.  Office Location:  - APAC Tower – BTS Ekkamai (Working on Monday to Friday)